Paige Arnof-Fenn is the founder and
CEO of Mavens & Moguls, a marketing strategy consulting firm.
She was formerly vice president of marketing at Zipcar heading all
marketing and sales activity for the company. She was responsible
for all branding, corporate communications and corporate partnerships
for the business and was instrumental in the fundraising efforts
for this early stage company.
Previously, she was vice president
of marketing at Inc.com and responsible for promoting the company
to the business and media worlds, and also for driving E-commerce
sales before the company was sold to a division of Bertelsmann.
Prior to that she held the title of senior vice president of marketing
and was a key member of the IPO team at Launch Media, an Internet
start-up that went public in early 1999 and was later sold to Yahoo.
She built the marketing organization from the ground up, overseeing
all marketing, advertising, corporate communications, market research
and promotion as well as their in-house ad agency/art department.
Arnof-Fenn has also worked as a special assistant to the chief marketing
officer of global marketing at The Coca-Cola Company and held the
position of director of the 1996 Olympic Commemorative Coin Program
at the Department of Treasury, U.S. Mint. Prior to running the Olympic
joint venture, Arnof-Fenn worked in brand management at Procter
& Gamble.
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