Lisa Reynolds is Vice President of Consumer Engagement at
Valassis. She oversees the development of our consumer brand, RedPlum, and our business-to-business brand,
Valassis
.
Reynolds is an accomplished marketing executive who brings a wealth of branding experience and a proven track record of success. She joined Valassis from Procter & Gamble (P&G) where she held a variety of management positions including Global Cosmetics Innovation Manager; Brand Manager for the Cover Girl Queen Collection; Global Brand Manager for Cover Girl China; and several other brand and marketing management positions.
Reynolds received her Bachelor of Arts degree in English and Communications from the University of Virginia and her Master of Business Administration in Marketing from the University of Rochester’s William E. Simon Graduate School of Business.